Experiential header
Experiential
We work with agencies and clients direct to host great experiential. Whether you need a space for sampling, an outdoor site to host an unmissable event, or you are seeking an area primed to drive shoppers to store, we can provide the perfect space.
No. Experiential sites
+
Shoppers open to new brands1
%
Size range
25-sqm

When it comes to generating awareness and demand, live experiences are a vital part of the marketing mix. Onsite events offer a fast, effective way to boost your connection with your existing audience and our own. Building personalised, authentic experiences drives product engagement and brand affinity, leading to better brand loyalty and increased sales.

  • Higher loyalty: Experience drives 2/3 of loyalty today – more than branding and price together, according to Gartner Peer Insights.
  • Quicker conversion: 74% of marketers cite events as their most important demand generation tactic, according to Forrester Research.


The combination of our captive, engaged audience and private spaces is a creative’s dream. It allows us to push the boundaries of what’s possible – creating a true playground for brands to physically reach their target audience in a safe, controlled environment. Seeing brands build 10m high chocolate fountains, giant spiders emerging from a façade and giant spacemen suspended from the roof is all part of what makes Westfield such a unique space.”
Grace ChargeDirector of Brand Experience & Partnerships Europe, Westfield Rise
DrunkElephant-17
MicrosoftTeams-image (14) (1)
002 230304 URW-MAQ 0715 (1)
20220919centro111

Why use us

Samsung WCentro Image
Samsung
Footfall (opening day)
+18.7%
Social media impressions
>170k
Newsletter opening rate
37%

The buzz around the Galaxy S23 hit fever pitch at this immersive, interactive pop-up and 360° campaign at Westfield Centro.

Paco Rabanne - Case Study
Paco Rabanne
Products sold on site
+1,000
Advertising space
+350sqm

Westfield les 4 Temps’ iconic Place du Dôme was ideal for this immersive, memorable campaign for Paco Rabanne’s Phantom fragrance.

FAQ's

Westfield logo icon
Contact Us

Whether you have a great idea to share and discuss or simply want to find out more, get in touch – we’d love to hear from you.

News & Insight

Articles - Olympic Games
Westfield becomes a partner of the Paris 2024 Olympic and Paralympic Games
Prix agence media 2024@Anna Ellouk Photographe-88
Westfield Rise Sponsoring the 2023 Media Agency Awards
Data - 2
Leveraging data to elevate your media experiential campaigns
backbone 53518 010 HD - Copy
Surprising spaces: looking beyond cookie-cutter activations
Articles - Olympic Games
Westfield becomes a partner of the Paris 2024 Olympic and Paralympic Games
Prix agence media 2024@Anna Ellouk Photographe-88
Westfield Rise Sponsoring the 2023 Media Agency Awards
Data - 2
Leveraging data to elevate your media experiential campaigns
backbone 53518 010 HD - Copy
Surprising spaces: looking beyond cookie-cutter activations
1Walnut x Westfield Rise European Research report 2023 – ‘Centres of Attention’ – 81% vs. 73% for non-Westfield shoppers.